Some faces from 1970s television feel like old friends. They appeared in living rooms across America and stayed in people’s memories for decades. Mason Reese is one of those faces.
With his bright red hair, big expressive eyes and very grown up way of talking, the young actor became one of the most recognizable children on TV. He had a natural charm that made audiences smile every time he appeared on screen.
He became famous mostly through television commercials for brands like Dunkin’ Donuts and Underwood Deviled Ham. In one unforgettable Underwood ad, he mixed up the word smorgasbord and said borgasmord instead. That one funny line won him a Clio Award and made him a guest on late night talk shows.
Growing up in the spotlight is never easy, and many child stars struggle once the attention fades. Mason took a different path. Instead of holding on to his early fame, he used what he had learned in the industry and built a new life.
Staying in New York City, he stepped away from full time acting and turned his energy toward something that brought people together, hospitality.
He became a restaurateur and nightlife entrepreneur in Manhattan, managing and investing in popular spots in the East Village and the Lower East Side, such as Paladar, Destination Bar and Grille, and The Luxury Box.
His places reflected the friendly, welcoming spirit of the city he loves, and he became a well known figure in the local dining scene.
Today, when he appears at events looking all grown up, many fans need a second look to recognize him. But that same warm smile is still there, a reminder of the little boy who once made a whole generation laugh.
